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Our Creative Director, Marty McCauley, shares insights on the future of business, leadership, and craftsmanship from this year's Fast Company Innovation Festival.
We partnered with the founders of Revea who were frustrated by the one-size-fits-all beauty industry and were looking to create a new brand that could redefine skincare. The new brand, Revea, challenges beauty industry deceits by introducing precision skincare that is true to your unique biology, using state-of-the-art medical technology and science. Our team worked with Revea to bring the new skincare brand to life and design it with everyone’s distinct skincare needs in mind. The idea was to not just feel like a product, but to be a holistic experience that provides real value to the consumer. It also needed to feel like it could stand toe to toe visually with other luxury brands.