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Beyond the Myths: What Generations of Apparel Shoppers Really Want

Beyond the Myths: What Generations of Apparel Shoppers Really Want

by Elsa Mabey | Mar 20, 2025 | News, Press

In WWD we unveil the results of our apparel report, debunking generational myths and stereotypes to reveal surprising truths about the retail experience.

Bath & Body Works Debuts New Store Design

Bath & Body Works Debuts New Store Design

by Elsa Mabey | Mar 19, 2025 | News, Press

VMSD shares more from our latest work with Bath & Body Works. See their new Gingham+ store design for the U.S. and across the globe.

Jason’s Deli Unveils Bold New Brand Identity and Restaurant Prototype

Jason’s Deli Unveils Bold New Brand Identity and Restaurant Prototype

by Elsa Mabey | Feb 13, 2025 | News, Press

QSR Magazine shares more about how we partnered with Jason’s Deli to design their new visual identity system and restaurant environment.

Subway Offers Glimpse of New Restaurant Design

Subway Offers Glimpse of New Restaurant Design

by Elsa Mabey | Jan 13, 2025 | News, Press

Nation’s Restaurant News features our latest work with Subway, unveiling their restaurant of the future – ‘Fresh Forward 2.0’.

The Rise of the Power User

The Rise of the Power User

by Rebecca Dersh | Nov 12, 2024 | Press, Thinking

In CNBC, we discuss the Power User — an evolution of the omnichannel shopper. Our latest research uncovers findings about this new shopper and key takeaways for retailers.

How Shoppers are Outpacing Store Evolution

How Shoppers are Outpacing Store Evolution

by Rebecca Dersh | Oct 25, 2024 | Campaigns, News, Press

In our latest industry report, we surveyed shoppers across the country to uncover how grocery stores can better meet and exceed customer expectations.

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