
In our second annual report, we reveal which retail and restaurant brands customers say are resonating with them most through the physical experience.
In order to honor it’s roots, Panda Express—the largest Asian restaurant chain in the US—has recently debuted a new store design inspired by Chinese culture and heritage.
The restaurant’s classic black-and-white color palette, paired with striking red accents, will remain familiar to fans. Wood elements and a sweeping rooftop complete the store’s facade, while a mix of traditional and modern Chinese motifs fill its interior.
Read the full article in DesignTAXI.


