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Rethinking Auto Dealerships / Part 2: A New Model for the Dealer Operations
As we enter this new year, full of hope and the scars of 2020, we’ve reflected on our pre-pandemic predictions and how they align with today’s realities. In this three-part series, our CEO, Lee Carpenter, and Executive Director of Strategy & Insights, Bill...Rethinking Auto Dealerships / Part 1: The Case for Change
In this three-part series, we share how the auto industry can keep up with customers in the digital age.
2020: A Change in Perspective
Lee Carpenter, CEO, and Lynn Gonsior, COO, reflect on the year. If there is one word to summarize 2020, it’s PERSPECTIVE! Companies were just starting to implement their strategic plans when most organizations were completely upended. COVID-19 changed all of our...Holiday Gift Guide x ChangeUp
A roundup of gifts for spreading cheer this holiday season from a few members of our creative team. 2020 is clearly the year no one planned for. Here’s our take on a few gift ideas to spread cheer and keep your creative juices flowing, even when working remotely. We...The New Vision for Automotive Retail
We explore a new mindset for automotive retail and how to connect buyers’ behaviors online with their offline expectations.